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DataLab Receives NCOA 48 Months Certification through the USPS for 'DL Address 3.0' Address Matching Software
Germantown, MD November 2, 2009

Germantown, Md. November 2, 2009 -- DataLab USA (www.datalabusa.com), one of the nation's foremost analytics and database marketing agencies, announced that it has been awarded NCOA 48 months Certification through the USPS for 'DL Address 3.0.'

The NCOA 48 month system at USPS improves the deliverability of the addresses and their mail pieces by identifying prospective customers who have moved in the last 48 months. This service is recommended for any mailing list that has not been updated in over a year.

Alex Aigner, EVP of Business Development at DataLab recently stated, "During the testing period, one of our top developers utilized multi-threading in the source code to process an unheard of 180 million records in less than an hour on a desktop machine."

Over 43 million American individuals, families and businesses move each year. NCOA processing will search your database for those that have moved and filed a change of address with the USPS. Move updating your records will ensure deliverability, reduce waste, and is now mandatory for First Class Mail and Standard Mail (letters, flats, parcels, and Non-Flat Machinable) postal discounts.

About DataLab USA:
DataLab provides some of the nation's leading data-driven marketing solutions that enable large national organizations to maximize the results from their marketing investment. DataLab provides unrivaled data based support to marketing-oriented Fortune 1000 organizations. We combine state-of-the-art technology with practical, hands-on experience to offer a full range of services including data analysis, predictive modeling, data processing, database management services and list sourcing. Started 30 years ago, the privately held corporation is headquartered near Washington, D.C. For more information, contact DataLab at 1-800-972-1430 or visit www.datalabusa.com.



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