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DataLab Receives CASS Certification through the USPS for
'DL Address 3.0' Address Matching Software
Germantown, MD January 30, 2009
Germantown, Md. January 30, 2009 -- DataLab USA (www.datalabusa.com), one of the
nation's foremost analytics and database marketing agencies, announced that it has
been awarded CASS Certification through the USPS for their address matching software,
'DL Address 3.0.'
The CASS system at USPS improves the accuracy and deliverability of the addresses
and their mailpieces. CASS is offered to those who want to evaluate their address-matching
software and improve the quality of their coding accuracy. This process is graded
by the United States Postal ServiceĀ® and the National Customer Support Center (NCSC).
Alex Aigner, EVP of Business Development at DataLab recently stated, "During the
testing period, one of our top developers utilized multi-threading in the source
code to process an unheard of 100 million records in less than an hour on a desktop
machine."
To become CASS Certified, participants must pass with a minimum score of 98.5% for
ZIP + 4, carrier route, five-digit and LACSLink. 100% for delivery point coding,
eLOT, DPV, RDI and Perfect Address.
About DataLab USA:
DataLab provides some of the nation's leading data-driven marketing solutions that
enable large national organizations to maximize the results from their marketing
investment. DataLab provides unrivaled data based support to marketing-oriented
Fortune 1000 organizations. We combine state-of-the-art technology with practical,
hands-on experience to offer a full range of services including data analysis, predictive
modeling, data processing, database management services and list sourcing. Started
30 years ago, the privately held corporation is headquartered near Washington, D.C.
For more information, contact DataLab at 1-800-972-1430 or visit www.datalabusa.com.
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